Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign Backlink tier refers the hierarchy of links that you design to scale up your SEO campaign https//wwwsickseocouk/backlinks/what-is-tiered-link-building/ offers an additional layer of protection from Google's penalties Tiered link building requires considerable time and effort to get things right Google takes a long time to locate and assess new backlinks First-Tier Links These links should be of high-quality and dofollow from reputable websites These links are known as Tier 1 backlinks, and they are the foundation of your link-building strategy They will give your website enough domain authority for it to rank highly on results pages of search engines If, for example, your blog post was published on HubSpot and included a tier-one link to SearchEngineLand's compilation of Link Building Statistics then SearchEngineLand’s web rankings will benefit from the link equity HubSpot gave away The second tier is more diverse and may include low-quality backlinks, such as spammy forums, or bookmark sites with low value and directories The main objective of Tier 2 is to create high-quality content that links back to your first-tier links This is because quality content will enhance the article it is placed within, and not make it stand out as an addition for SEO purposes To build a successful tiered link building strategy, you'll have to invest in creating quality content and using tools like RankerX or GSA The time and effort spent doing a tiered marketing campaign manually could be worthwhile if you intend to see the increase in rankings of a well constructed backlink pyramid Second-Tier Links Tiered link building is designed to enable users to navigate through other pages before navigating to your site To accomplish this, it's important to choose second-tier backlink sources that are relevant to your website and industry Unlike account profiles and guest blog posts, guest blog posts work well in this regard since they provide valuable information that users want to consume You should be cautious about using link on forums that are tier-2 or other sites with poor quality Instead, choose pages that are of high-quality, such as industry news or guest posts These links appear more natural and will have a greater impact on your search engine ranking They're also more likely to be regarded as having acquired link equity from Google, which can increase the value of their ranking in SERPs If you are planning to build tier two links with the aim of improving your SEO rankings You must be aware of the difficulties to acquire these types of high-quality backlinks manually It can take several months to submit guest posts to top publishers, and even longer for them to get published It could take weeks to see results when it comes time to generate new traffic and converts from onsite Many SEOs use automated tools to create second-tier backlinks However, this technique can be in violation of Google's Webmaster guidelines and can result in penalties Third-tier Links This level contains a huge amount of links, many of which are borderline spammy They are published on social media platforms, as well as websites that are created by users, such as Quora They are used to index links of tier two but do not pass link equity onto the resource being promoted Typically, they are nofollow links In this phase marketing, the focus is more on quantity than quality They use tools to share a huge number of hyperlinks on forums, in comment sections of articles, blog posts, in directories, and in other similar places In this scenario tiered link-building is a gray area and infringes Google's webmaster guidelines Link-building campaigns that are tied require an enormous amount of time and effort to succeed Google could take months or even days to rank an backlink It could take weeks or months for an SEO impact to be evident Marketers should be patient, and use a carefully-planned content strategy Additionally marketers should be cautious about using excessive automation tools for this type of linking These tools can break the rules of search engine optimization and could lead to penalties It is preferential to manually select and publish hyperlinks on relevant donor websites instead of using automated tools like GSA or RankerX This will prevent the search engine from penalizing the campaign with low-quality links Fourth-Tier Links Tiered link building remains an extremely popular method to increase higher rankings for websites Since Google has made significant efforts to eliminate "black-hat" SEO techniques, tiered link building methods have been affected This is because they're classified as gray-hat in SEO world, and may be penalized if they are used in a manipulative manner Tiered links are backlinks that are built on various levels of an underlying pyramid of links The primary goal of these backlinks is to improve the rank of a resource promoted in search engine results The promoted web page will be more prominent than the competition and will receive more organic traffic The quality of the backlinks on this tier takes an eminent decline and are usually nofollow In addition this tier could be comprised of low-quality directories, profiles, and article networks These links can be created by hand or through automated strategies, but they must remain diversified in terms of the domains or niches they are in and the relevance These backlinks, in addition to being low-quality and nofollow, can also cause issues in the event that they aren't sufficiently diverse Google has a group of highly-trained hound dogs who are always looking for patterns and strategies within backlink profiles If they find them, it can lead to a penalty not only for the link-building team but also for its customers